Sunday, February 27, 2011

Future of Sports Communication

This is what I envistion as the future of sports communication. It is going to continue to build through technology. Athletes could conduct interviews after the games using web cams and social media sites. The internet allows people to get information so much quicker. I also see that athletes might now use Twitter and or their blog to announce retirements or other news.
We live in a society that everyone wants information now and sports communication will grow and become an even more important aspect of our daily lives.
The city that I would identify that would need a skate park is the city of Princeton, Kansas. This is a small town in northeast Kansas. Princeton has a population of 330 as of June of 2009. The estimated per capita income in 2009 was $19,172 and the median household income was $50,639.  
 (http://www.city-data.com/city/Princeton-Kansas.html

The most knowledgable or appropriate person to prepare the grant would be the Princeton City Clerk. She has been a resident of Princeton since birth (she was literally born in the home). She is 25 years old and loves the area. She knows, like myself, that there just isn't anything for kids to do in town. Princeton has an average age of 31.5 years old. More than half of the residents in the town has 2.5 kids. This skatepark would be a great place for kids to play. There would also be a basketball court and play ground equipment. Those two things are already donated to the city by the Central Heights PTO. The closest skatepark is in Ottawa, Kansas. It is 10 miles from Princeton, but it is small and run down. There is noting else there, just a skatepark. For the kids of Princeton there needs to be something to keep them occupied. For some of them, their parents work all day. So there is no way for those kids to get to the skatepark in Ottawa.

Most of the money will be fundraised with the help of the Central Heights School District PTO. They also believe in our goal to put something for the kids to do in town. The grant will help us fund what we cannot raise through our fund raising efforts.

Sunday, February 20, 2011

Communication Deadlines

The Lady Braves avenged an early season loss to the Friends University Falcons with an 88-55 victory on Saturday night in Wilson Field House. OU fell earlier in the season to the Falcons, 94-65 in Wichita, Kan. The Lady Braves broke a seven game losing streak to Friends with the victory. It is OU's first win over the Falcons since January 24, 2008. Maggie Hasenkamp tied her own school record for single game threes with eight.

Within the first15 seconds of the contest an intentional foul was called on the Falcons' Raneisha Hunter. Hasenkamp connected on both free throws, giving OU an early 2-0 lead. Hasenkamp hit two straight three point field goals, giving OU an 8-0 lead on Friends with 18:29 on the clock. The Lady Braves pushed its lead to double digit points, 20-10, on a free throw by KiKi Smith with 11:16 left in the half.

OU slowly began to increase its lead and with 6:49 on the clock OU was up by 15 points, 33-18, after a three by Hasenkamp. Two minutes later, Myah Sprew's two free throws pushed the lead to 23 points, 42-19. In the final four minutes the Lady Braves held the Falcons to only one point, taking a 45-20 lead into the half.

The Lady Braves scored the first five points of the second half on a three by Hasenkamp and a field goal by Emma Hartzler. OU pushed its lead to over 30 points, 58-25, on a field goal by Tessa Porter with 15:30 on the clock. The Lady Braves took a 37 point lead, 80-43, on Hasenkamp's eighth three point field goal of the game. Friends was never able to get the game under 30 points and OU took an 88-55 victory.

Ottawa shot 52.7 percent from the field (29-for-55) and was 9-for-19 from behind the three point line and 21-for-28 from the free throw line. Friends was 16-for-71 from the floor for 22.5 percent and shot 3-for-15 from behind the three point line and 20-for-33 from the free throw line.

OU led in fast break points 19-2, points in the paint 32-24, second chance points, 12-6, and bench points 42-10. Friends had a slight lead in points off of turnovers 22-20.

The Lady Braves had two players in double figures led by Hasenkamp's career high 30 points on 9-for-12 shooting from the floor. Amber Ramsey scored 17 points off of the bench with her perfect 7-for-7 performance from the floor.

The brackets for the KCAC Tournament will be released on Sunday. Please go to www.ottawabraves.com for more information about the KCAC Tournament.

Monday, February 14, 2011

Media Release

RICHMOND, Kan. - The Summer Time Softball Club will host a pancake feed on Saturday, Feb. 19th at Applebee's in Ottawa, Kan. The pancake feed will run from 8:00 a.m. to 10:00 a.m. You can purchase tickets at the door for $5.00 or from players who will be going door-to-door through the city of Richmond.

The girls are raising money for new uniforms, travel expenses, and tournament entry fees. There will be not only pancakes but candy bars and The summer Time Softball Club athletic gear for sale.

"This is a great fundraiser for the girls," said the club's general manager, Tracey Wade. "This will help the girls be able to travel all over the state, without having to pay out of pocket.

For more information please contact Wade at 785-242-1123 or tracey.wade@summertimesoftballclub.com. Wade is the coordinator of the Summer Time Softball Club and will be able to answer any question that you have about what these girls are trying to accomplish. You can also contact their head coach, Myah Johnson at 785-242-2211 or myah.johnson@summertimesoftballclub.com.

The Summer Time Softball Club is made up of 12 year old girls who have been playing together for the past three years. Last year the team qualified for the ASA National Tournament, finishing 3rd. It is the highest finish by a team from Kansas in over 20 years. The Summer Time Softball Club is made up of girls from Richmond, Lane, Princeton, and Rantoul.

-30-

Media Kit
Fact Sheet about the team
Roster
Coach and General Manager contact information
Schedule
Action shots from last season
Statistics from last season
A breakdown of what this fundraiser last year paid for


Saturday, February 5, 2011

Recruiting and Fundraising

The beginning of the article starts off with a very good example of comparing fundraising and recruiting. Any potential player is a recruit and every person in the world is a potential donor. Just like in recuriting and fundraising you have the find the perfect fit for your program/school. Before you even talk to the recruit/donor, you have to find out everything that you can about them. There is also the personal connection. With the recruit it helps if you know that players high school coach and or summer team coach. That way you have that personal connection with them. That is the same way with fundraising. If that donor has a personal connection with the fundraiser then there might be an opportunity to get a large donation from them in the instance that you are trying to build a new football field or a library.

I found this article interesting because I never thought to compare a fundraiser to a college recruiter. After reading this article though I can see how a fundraiser and a recruiter is exactly, well pretty much, the same thing. I believe that if you can recruit then you can fundraise and vice versa.

Sports Celebrity Endorsement

For the first blog in unit 4, identify a sports celebrity and post comments about their endorsements deals, the relationship between their image and the choice in products/events endorsed, and their ability to raise revenue for a product or event.

The sports celebrity that I am chosing for this blog is Peyton Manning. He makes over 13 million annually in endorsements (Eichelberger, 2010). Some of his endorsements are MasterCard Inc, PepsiCo Inc, Gatorade sports drink, Sony, and Oreo cookies (Eichelberger, 2010).

In my opinion, Manning has a very clean cut image. He doesn't have a scandle associated to his name like Tiger Woods and Brett Farve. His clean cut image is a major factor with corporations, they just don't want to associate themselves with someone who has scandal. That is exactly why Tiger Woods lost a majority of his sponsors. I believe that endorsments works because fans want to be associated with their favorite athlete.

I think that the reason why celebrities endorse the products they do is because one, these products pay them a lot of money and two I think that celebrities are also wanting to endorse themselves in the product and it helps their image to be associated with a certain product.

People will buy products that are endorsed by Peyton Manning. My sister is the perfect example. Manning endorses Zig Techs. My sister never knew that existed until Manning had them on in a commercial. For the first week, everything that commercial came on, she un-muted the TV and we had to watch Peyton in the commercial. After that she was  bound and determined that she was going to get herself some zig techs. Now she has three pairs and another pair that she wears just for officiating basketball. That is the power of a Peyton Manning endorsement.

Eichelberger, Curtis (2010). Colts Victory May Bring Manning $3 Million More in Endorsements. Retrived on February 5, 2011 from: http://www.bloomberg.com/apps/news?pid=newsarchive&sid=aHsGo8GH1EJ4

The Super Bowl

The Super Bowl, the game that was named by former Kansas City Chiefs Chairman Lamar Hunt. This is a game that has grown into a multi-million dollar business. The two teams that are featured both have strong histories. The Green Bay Packers, a team that is owned by the city of Green Bay, Wis. They own the most championship titles, 12 to be exact and are the only NFL team to win three straight NFL Championships. They have won nine NFL titles and three Super Bowl Championships to earn the right of being called Title Town USA (http://en.wikipedia.org/wiki/Green_Bay_Packers).

The Pittsburg Steelers were horrible in the beginning of their existence. They were one of three NFL teams to move to the AFL when the merger happened (http://en.wikipedia.org/wiki/Pittsburgh_Steelers). The Steelers did win four Super Bowl Championships in a six year span in the 1970s under the leadership of Chuck Noll. Pittsburgh has won more  Super Bowl titles (six), won more AFC Championship Games (eight) and played in (fifteen) and hosted more (eleven) conference championship games than any other AFC or NFC team (http://en.wikipedia.org/wiki/Pittsburgh_Steelers). .

Who is going to win, who knows. Both quarterbacks are elusive but Big Ben Roethlisberger is the larger of the two and is very hard to bring down. In my opinion the Steelers will keep the game close and in the final minutes, Big Ben, as he always seems to do, will bring home the championship for the Steele City.

Personally, I wold like to see Green Bay win. The way Aaron Rogers handled himself through the whole Brett Farve (gag me with a spoon) saga was very good. He was a media relations person's dream client. I think that he derserves this Super Bowl, but we don't always get what we deserve.